Stop The Hey Girl Challenge Day 4 RecapOct 23, 2020
Day four is all about copywriting!
Our goal for today is for you to feel confident about writing a caption that is speaking directly to your dream clients!
We aren't convincing them to purchase products. We are instilling belief that working with us and that our unique approach/methodology WORKS
You're here because the content you're creating for your feed right now is not leading conversations and conversions.
So far we’ve made a lot of exciting changes, your audience is starting to notice that and now your profile looks legit. Your bio is awesome, your visuals are on point, your confidence on video is just astronomical, now it’s time to get the copy in your feed posts on point.
What attracts someone to a post?
- Visuals that stop the scroll
- Copywriting that tells THEIR Story (think fly on the wall)
- Speaks to their needs & desires
- Educates & entertains
What is powerful copy?
- Powerful copy is DISRUPTION — it stops them in the scroll and it’s outside of their routine/expectations. This gets them curious.
- Yes Ladder. They should feel like they are the main character in the story. How can you show them that this post is specifically for them? How can you make them say yes over and over again as they read through because they feel like you’re speaking directly to them?
- Paint the picture of ultimate outcome. How good would it feel to FINALLY solve this problem once & for all? They need to feel like you are going to be the one that solves their problem.
- Introduce the solution you curated for them. You need to make sure they know that you created something to fix all the problems they’ve been googling like crazy. The search is over sister you can have it NOW!
- Edify yourself & what you've helped other people do -- Focusing on social proof you HAVE helped facilitate! All social proof works.
- CALL THEM TO ACTION & WHY THEY SHOULD ACT NOW. This step is crucial. If you don't’ tell them what to do, they won’t do it. Why should they click the link in your bio? Is your link sending them exactly where you want them to go?
So many people have been in my DMs and asking for my feedback and asking for more coaching and you can get access to me through my signature coaching program, Stop The Hey Girl Method.
In the month of November, we're having private Q&A calls and early adapters always get all future bonuses!
This isn’t just for Beachbody coaches, it’s for all Network Marketers and online coaches, who want to get better at selling.
Did the Stop The Hey Girl Challenge leave you wanting more? You can join the Stop The Hey Girl Method HERE!